First Team Automotive Acquires Perry Subaru

First Team Automotive Acquires Perry Subaru
First Team Automotive Acquires Perry Subaru
First Team Automotive Acquires Perry Subaru
Auto Group Expands Customer-Centric Experience to Norfolk

Norfolk, VA - April 10, 2019 - First Team Automotive, one of the largest automotive groups in Virginia, announces the opening of its newest dealership located in Norfolk, Virginia. Named First Team Subaru Norfolk, the 20,000 sq. ft. dealership creates a memorable and customer-centric experience for customers who purchase a new Subaru or pre-owned vehicle in Hampton Roads. Located at 6611 East Virginia Beach Boulevard, the new dealership was previously owned and operated by Perry Subaru.


“We are very excited to welcome First Team Subaru to Norfolk,” said Ashton Lewis, Jr., Chief Operating Officer of First Team Automotive. “The Perry family has been in business since 1931 and we are honored to carry on their great tradition. Since we have been serving the Hampton Roads community since 1946, we feel it’s the perfect fit to bring their store into our group.”


Currently, the facility has the capacity to stock more than 200 new vehicles and 100 used vehicles on the inventory lot, in addition to ample space for service customer vehicles and employee parking. First Team plans to remodel the former Perry Buick facility to provide 42,000 sq. ft. of space dedicated to Subaru customers over the next year.


“First Team Subaru Norfolk exemplifies the growing investment of our dealer group,” added Lewis, Jr. “Our new Norfolk location will lead by example by providing benchmark levels of customer and ownership experience, including our First Team Forever loyalty program.”


First Team Forever includes a nationwide powertrain warranty, oil changes, state inspections, a parts & service guarantee, and towing assistance forever. It is available on all new and most pre-owned vehicles at First Team.


First Team Subaru Norfolk is the sixth First Team dealership location in Hampton Roads and the eighth in Virginia. Additional First Team dealerships include Toyota, Honda, Subaru Suffolk, Kia and Chevrolet in Hampton Roads, Hyundai, Genesis, Nissan, Subaru Roanoke, and Volkswagen in Roanoke, and Nissan in Christiansburg.


First Team Subaru Norfolk’s showroom is open Monday through Friday from 9 a.m. to 8 p.m., Saturday from 9 a.m. to 6 p.m., and from 12 p.m. to 5 p.m. on the last two Sundays of every month.


About First Team Automotive

Since 1946, First Team Automotive has been committed to providing customers with the ultimate dealership experience in Virginia. Through the years, the group has grown to twelve franchises throughout the Commonwealth with more than 500 employees across the state, including 350 in Hampton Roads. In 2018, the dealer group sold more than 11,000 vehicles in the Hampton Roads and Roanoke markets. Customers enjoy every mile with First Team Forever, the region’s only program offering Nationwide Warranty, free oil changes, state inspections, and more forever. For more information on First Team Automotive, visit




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